Get your largest glass of mouthwash ready. Here is a list of dirty words you should never use to describe your property when it goes up for sale.
Without doubt, you’ve seen at least half of these already before…
- Home Sweet Home
- Welcome Home
- Boasts
- Sundrenched
- Oasis (as in Backyard Oasis)
- Beautiful, Gorgeous, Stunning
- The One You’ve Been Waiting For
- Attention Renovators / Investors
- Entertainer’s Dream
- Calling All Buyers!
- This Won’t Last Long!
- Bring Your Most Discerning Buyers!
- Won’t Disappoint.
But the one that takes the cake is “Rare Gem.”
Unless your home is LITERALLY made out of Black Opal or Tanzanite…wait no, not even then.
Don’t use it.
If you don’t know how to speak to the RIGHT buyers using sweet treat language, your listing is sure to go sour on the competitive market.
First impressions are everything!
Home buyers are so inundated with options that your first impression is also your lasting impression.
These terms and phrases are so overused that a buyer will forget your property at the very next click. They all start to sound the same, and blend together. But you, dear seller, you want to STAND OUT!
Strategic Marketing and Good Storytelling is the number one requirement to sell your home for top dollar in today’s market.
Long are the days of the Salesmen. Now are the days of the Stone Cold Creative!
FATA REAL ESTATE GROUP
Success starts at home.
Email us today to learn about your buying and selling options: [email protected]
